I got this for my sister daughter few days ago as she likes lipsticks alot and always tries manay shades. She never used mamaearth so after giving and trying she is very happy using it. She says it's staying for more than 8 hours and there is no smudging at all. She is really happy and wants to try few other lipstick from mamaearth. She loves to try new shades alot and mamaearth has many types of lipsticks too