{"title":"Trending Makeup Products","description":"","products":[{"product_id":"moisture-matte-longstay-mini-lipstick-0-7-g-candyfloss-pink","title":"Moisture Matte Longstay Mini Lipstick- 0.7 g | Candyfloss Pink","description":"\u003cp\u003eFind your perfect match in a mini package! Mamaearth Moisture Matte Longstay Mini Lipsticks are packed with the natural goodness of Avocado Oil and Vitamin E. These bite-sized lipsticks nourish and moisturize your lips for up to 8 hours, with a lightweight formula that lasts. Choose from 6 vibrant, high-intensity matte shades that stay put for up to 12 hours without smudging. Made Safe Certified, these mini lipsticks ensure no toxins or nasties - just pure color and care. Try one (or two, or three!) and find your new mini BFF!\u003c\/p\u003e","brand":"Mamaearth","offers":[{"title":"Default Title","offer_id":45023390695471,"sku":"8904417316155","price":349.0,"currency_code":"INR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0721\/7558\/3279\/files\/1_53.jpg?v=1772917752"},{"product_id":"charcoal-black-long-stay-kajal-with-vitamin-c-chamomile","title":"Charcoal Black Long Stay Kajal with Vitamin C \u0026 Chamomile for 11-Hour Smudge-free Stay","description":"\u003cp\u003eLet your eyes do all the talking with the Mamaearth Charcoal Black Long Stay Kajal. Waterproof \u0026amp; smudge-free, the Kajal glides on effortlessly, adding a glossy sheen and a rich color that stays for 11 hours. Not only is the Kajal long-lasting, it is also crafted with the most soothing natural ingredients like Chamomile to give your eyes both color and care. It is also India’s first Made Safe certified Kajal, which means that it contains no toxins or harmful chemicals. With its easy and hassle-free application you can get all the definition you want - just twist, glide, and voila! Mamaearth Charcoal Black Long Stay Kajal is Vegan, Ophthalmologically Tested, and is meant to care for your precious eyes. Crafted with the goodness of Vitamin C, it also adds a hint of shine while Chamomile nourishes. You also won’t find any Parabens, mineral oil, and other dyes in our Charcoal Black Long Stay Kajal.\u003c\/p\u003e","brand":"Mamaearth","offers":[{"title":"Default Title","offer_id":45297280614447,"sku":"8906087776758","price":299.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0721\/7558\/3279\/files\/8_1_white_bg.jpg?v=1777970709"},{"product_id":"moisture-matte-long-stay-lipsticks-2-g-carnation-nude","title":"Moisture Matte Long Stay Lipstick - 2g | Carnation Nude","description":"\u003cp\u003eFinding the right lipstick is like finding a BFF. We’ve made it easy! Meet your match - Mamaearth Moisture Matte Longstay Lipsticks are enriched with the natural goodness of Avocado Oil and Vitamin E. With a lightweight formula, the lipstick nourishes your lips and seals in the moisture for up to 8 hours. Take your pick from 9 vibrant \u0026amp; high-intensity matte shades that stay on your lips for up to 12 hours, without smudging. That’s not all, they’re Made Safe Certified, which means no toxins and no nasties, just dollops of color and care. Go and say yes to the right one (or two)!\u003c\/p\u003e","brand":"Mamaearth","offers":[{"title":"Default Title","offer_id":45297294606383,"sku":"8906087777779","price":599.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0721\/7558\/3279\/files\/1_white_bg_74.jpg?v=1777971131"},{"product_id":"moisture-matte-longstay-lipstick-2g-berrylicious-magenta","title":"Moisture Matte Longstay Lipstick - 2g | Berrylicious Magenta","description":"\u003cp\u003eFinding the right lipstick is like finding a BFF. We’ve made it easy! Meet your match - Mamaearth Moisture Matte Longstay Lipsticks are enriched with the natural goodness of Avocado Oil and Vitamin E. With a lightweight formula, the lipstick nourishes your lips and seals in the moisture for up to 8 hours. Take your pick from 9 vibrant \u0026amp; high-intensity matte shades that stay on your lips for up to 12 hours, without smudging. That’s not all, they’re Made Safe Certified, which means no toxins and no nasties, just dollops of color and care. Go and say yes to the right one (or two)!\u003c\/p\u003e","brand":"Mamaearth","offers":[{"title":"Default Title","offer_id":45297320656943,"sku":"8904417301915","price":599.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0721\/7558\/3279\/files\/1_white_bg_62.jpg?v=1777972129"},{"product_id":"hazelnut-brown-moisture-matte-long-lasting-lipstick-2g","title":"Moisture Matte Longstay Lipstick - 2g | hazelnut brown","description":"\u003cp\u003eFinding the right lipstick is like finding a BFF. We’ve made it easy! Meet your match - Mamaearth Moisture Matte Longstay Lipsticks are enriched with the natural goodness of Avocado Oil and Vitamin E. With a lightweight formula, the lipstick nourishes your lips and seals in the moisture for up to 8 hours. Take your pick from 9 vibrant \u0026amp; high-intensity matte shades that stay on your lips for up to 12 hours, without smudging. That’s not all, they’re Made Safe Certified, which means no toxins and no nasties, just dollops of color and care. Go and say yes to the right one (or two)!\u003c\/p\u003e","brand":"Mamaearth","offers":[{"title":"Default Title","offer_id":45297349492783,"sku":"8904417308532","price":599.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0721\/7558\/3279\/files\/1_61.jpg?v=1777973516"},{"product_id":"raisin-punch-moisture-matte-long-lasting-lipstick-2g","title":"Moisture Matte Longstay Lipstick - 2g | raisin punch","description":"\u003cp\u003eFinding the right lipstick is like finding a BFF. We’ve made it easy! Meet your match - Mamaearth Moisture Matte Longstay Lipsticks are enriched with the natural goodness of Avocado Oil and Vitamin E. With a lightweight formula, the lipstick nourishes your lips and seals in the moisture for up to 8 hours. Take your pick from 9 vibrant \u0026amp; high-intensity matte shades that stay on your lips for up to 12 hours, without smudging. That’s not all, they’re Made Safe Certified, which means no toxins and no nasties, just dollops of color and care. Go and say yes to the right one (or two)!\u003c\/p\u003e","brand":"Mamaearth","offers":[{"title":"Default Title","offer_id":45297349722159,"sku":"8904417308563","price":599.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0721\/7558\/3279\/files\/1_62.jpg?v=1777973526"},{"product_id":"creamy-matte-long-stay-lipstick-4-2g-cranberry-crush","title":"Creamy Matte Long Stay Lipstick with Murumuru Butter and Vitamin E - 4.2g | Cranberry Crush","description":"\u003cp\u003eGet ready to pout out loud. Introducing India’s 1st Made Safe Certified Creamy Matte Long Stay Lipstick with an 8-hour non-drying matte finish that just refuses to quit. With 13 creamy matte shades curated for all Indian skin tones, our Creamy Matte Long Stay Lipstick provides an intense color payoff in just one glide. Infused with the natural goodness of Murumuru Butter and Vitamin E, this lipstick keeps your pout oh-so-hydrated and moisturized while still giving it that matte effect. Murumuru Butter will keep your lips moisturized for 8 hours. And then there’s Vitamin E, which is packed with antioxidants that help prevent pigmentation. What’s the cherry on the pout? Our Creamy Matte Lipstick is free from toxins and harmful chemicals!\u003c\/p\u003e","brand":"Mamaearth","offers":[{"title":"Default Title","offer_id":45297361354799,"sku":"8904417312522","price":399.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0721\/7558\/3279\/files\/cranberry_crush_swatch_copy.jpg?v=1777974146"},{"product_id":"charcoal-black-long-stay-kajal-pack-of-2","title":"Pack of 2 Charcoal Black Long Stay Kajal with Vitamin C \u0026 Chamomile for 11-Hour Smudge-free Stay","description":"\u003cp\u003eDouble your eye drama with the Pack of 2 Mamaearth Charcoal Black Long Stay Kajal, because one just isn't enough! Waterproof \u0026amp; smudge-free, the Kajal glides on effortlessly, adding a glossy sheen and a rich color that stays for 11 hours. Crafted with the goodness of natural ingredients like Chamomile \u0026amp; Vitamin C, it nourishes \u0026amp; adds shine, giving your eyes both color and care. Experience effortless application, precise definition, and eye care in one - perfect for those who demand both style and substance. With its easy and hassle-free application you can get all the definition you want - just twist, glide, and voila! Mamaearth Charcoal Black Long Stay Kajal is Vegan, Ophthalmologically Tested, and is meant to care for your precious eyes. What’s more? 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A single stroke and your lips are dressed in a bold hue with this rich, lightweight \u0026amp; velvety matte formula that glides like silk and feels like second skin. Choose from 10 thoughtfully curated shades, from sultry bolds to understated nudes, crafted to complement every skin tone and every mood. But true luxury doesn’t ask you to compromise. Enriched with Passion Fruit Oil and Vitamin E, this lipstick cares as it colors, deeply hydrating your lips while helping prevent pigmentation. Made Safe Certified and safe for everyday wear, it proves you don’t have to choose between glam and goodness. This isn’t just another lipstick. It’s a love letter for your lips! *Based on subject self-assessment of 36 consumers.\u003c\/p\u003e","brand":"Mamaearth","offers":[{"title":"Default Title","offer_id":45297395433519,"sku":"8904417319774","price":899.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0721\/7558\/3279\/files\/1_207.jpg?v=1777975622"},{"product_id":"luxe-matte-long-stay-lipstick-with-passion-fruit-oil-vitamin-e-2g-deep-plum","title":"Luxe Matte Long Stay Lipstick with Passion Fruit Oil \u0026 Vitamin E -2g | Deep Plum","description":"\u003cp\u003eIn a world that moves fast, some things should stay, like your lipstick. Meet Mamaearth Luxe Matte Long Stay Lipstick, a luxurious blend of timeless elegance \u0026amp; modern performance. Designed to last up to 16 hours* this smudgeproof, non-drying formula delivers all-day comfort in a glamorous bullet. 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