Presenting Mamaearth’s Exciting Range of New Face Serums!

serum

Even if you are a huge skincare fan or a complete newbie to all things beauty, finding the best serum for your skin feels downright confusing. Serums are a highly concentrated skincare ingredient that works on targeted skin concerns. From controlling acne to ensuring radiant skin, and battling multiple signs of aging, these easy-to-use skincare products never fail to provide an effective solution.

What is a serum?

Skin experts call serum a luxurious skin repair formula. Most of them come with a concentrated mix of many nutrients that are selected to provide at least one common result. These hair care products can be oil- or water-based and come with a lightweight consistency for easier absorption. This also helps them treat skin concerns more specifically than any other skin care product. 

Here are some other benefits of using these skincare products:

  1. Reduce inflammation and soreness
  2. Treat skin blemishes like acne and pimples
  3. Reduce sunburns and sunspots 
  4. Provide much-needed nourishment to the skin cells
  5. Provide anti-aging benefits
  6. Improves the production of collagen
  7. Provide deep hydration

Mamaearth Serum New Launches

The above reasons have motivated us to launch a set of safe, gentle, and effective serums for glowing skin to treat skin issues that women often experience. Let’s have a quick look at these new launches!

1. Leaves of Clarity Essence Serum with Neem & Salicylic Acid for Clear Skin

Best suited for acne-prone skin

This water-based serum is best suited for oily and acne-prone skin. It penetrates the epidermal layers and nourishes on a cellular level. A potent duo of neem and salicylic acid in the Leaves of Clarity Essence Serum may even help reduce acne formation by up to 38% in just four weeks. 

Ingredients:-

  • Salicylic Acid gently exfoliates the skin, removes dead cells, and keeps acne at bay. It makes your skin visibly clearer with consistent usage. 
  • Neem is a much-revered ingredient known to dig out impurities and grime from the skin owing to its antibacterial properties. It also gently soothes skin irritation and inflammation.  
  • Japanese Cherry is super rich in antioxidants that help protect the skin cells from oxidative stress. It evens skin tone, reduces hyperpigmentation, and gives your skin a radiant glow.
  • Hyaluronic Acid is a potent humectant that hydrates your skin intensely, making it plumper and firmer than ever!

2. Roots of Radiance Essence Serum with Ashwagandha & Turmeric for Radiant Skin

Best suited for all skin types.

How about going from dull to dewy skin with the best face serum for dry skin? Yes, it is Roots of Radiance Essence Serum and it offers deep hydration that gets quickly absorbed into your skin. It comes with a non-greasy formulation that reduces dark spots and brightens your skin with consistent usage. 

The powerful combination of Ashwagandha and turmeric extracts reverses the damage caused by the free radicals. It also helps reduce dark spots and sunburns, thus helping you have radiant and glowing skin. 

Ingredients:-

  • Ashwagandha is a powerful antioxidant that protects cells from free radical damage and combats oxidative stress, thus reducing dark spots.
  • Turmeric offers enhanced antiseptic benefits that help combat acne, reduce tan, lighten complexion, and protect skin against environmental aggressors. 
  • Hyaluronic Acid helps lock in moisture in the skin cells. It also reduces fine lines and gives your skin a finer appearance.
  • Mulberry Extracts help naturally even out your skin tone and reduce hyperpigmentation.

3. Garden of Glow Essence Serum with Vitamin C & Passion Fruit for Skin Illumination

Best suited for all skin types.

It’s time to give your skin some glow time with the illuminating Garden of Glow Essence Serum. Crafted with the natural goodness of Vitamin C and Passion Fruit, it is one of the best face serums for women experiencing faster signs of aging. 

Both these ingredients are two powerful antioxidants that help improve the skin texture and target dark spots while delaying the occurrence of fine lines and wrinkles. This lightweight yet power-packed serum works best for dull and dehydrated skin. It imparts a radiant glow to the skin, and helps it look plumper, smoother, and more radiant. 

Ingredients:-

  • Vitamin C is a natural ingredient that helps to brighten the skin naturally. It reduces hyperpigmentation and reverses damage caused by sun damage and environmental stressors. 
  • Passion Fruit in this serum is packed with antioxidants that help delay signs of aging and improve skin health.
  • Orange extracts help to fight and reverse the UV damage. In addition, it helps to boost collagen to give your skin a natural glow.
  • Hyaluronic Acid is known to bind up to 1000 times its weight in water, which keeps the skin hydrated for a long time.

4. Flowers of Youth Essence Serum with Hyaluronic Acid & Hibiscus for Youthful Skin

Best suited for all skin types. 

We welcome you to seize that youthful glow with the Flowers of Youth Essence Serum today. Enriched with the natural goodness of Hibiscus, this skin whitening serum boosts collagen production and makes your skin look toned and supple.

When added to the natural goodness of Hyaluronic Acid, it helps your skin enjoy an instant boost of nourishment and hydration. With this serum, you can bid adieu to uneven skin tone and blemishes and naturally restore your skin’s pH balance. 

This super lightweight face serum benefits your skin in multiple ways- it gets absorbed into the skin quickly, penetrates deep inside to give a younger appearance, and gives your complexion a boost of hydration that lasts all day. 

Ingredients list:-

  • Sacred Lotus is rich in antioxidants & flavonoids to promote cellular regeneration, which helps to make your skin appear youthful. 
  • Collagen Peptides are the best companions to boost skin elasticity and reverse signs of aging because of their antioxidants. 
  • Hyaluronic Acid helps retain your skin’s moisture, reduces fine lines, and gives your skin a finer appearance.
  • Daisy Extracts work to reduce dark spots and give your skin a natural radiance.

Using serums the right way

  • Step 1: Rinse off your face with Mamaearth sulfate-free face wash. If you want to use this serum in your PM routine, we suggest applying a gentle exfoliating face wash to cleanse your skin of all impurities built up throughout the day. 
  • Step 2: Apply 3-4 drops of essence serum on slightly damp skin, lightly covering your face and neck. 
  • Step 3: Massage gently from the neck to the forehead in an upward motion to boost the blood circulation and let the serum absorb into your skin completely. 
  • Step 4: Wait for five minutes and follow it with a moisturizer. Use a broad-spectrum sunscreen if you are using serum in your AM routine. Similarly, give a gap of at least 5 to 10 minutes before applying sunscreen after using the serum. 

Note: We recommend doing a patch test before you start using any skin care or hair care product. 

  1. How to use a serum?

    Serums are concentrated versions of active ingredients for the skin. So they should be used right after cleansing and toning but before moisturizing. For best results, you should apply 3 to 4 drops of serum on damp skin using your fingers, covering your face and neck.
    Secondly, you can also apply it using your palm. Gently rub the palm to activate the ingredients and lightly dab onto your skin. Massage in outwards and upwards motion to allow the ingredients to be fully absorbed. 

  2. Which is the best serum for the face?

    You can choose from a wide range of serums from Mamaearth according to your specific skin concerns and needs. You can try Leaves of Clarity Essence Serum for acne-prone skin or Garden of Glow Essence Serum for skin illumination.

  3. How to use vitamin c serum on the face at night?

    A Vitamin C serum should be used in your PM routine for it works the best at night. For promising results, rinse off your face with a vitamin c face cleanser and use only 3 to 4 drops of serum on damp skin. Then, dab it using your fingertips and end your skincare routine with a nourishing moisturizer. Rinse off your face the next morning, and don’t forget to apply SPF when stepping out. 

  4. How to use vitamin c serum on the face at night?

    A Vitamin C serum should be used in your PM routine for it works the best at night. For promising results, rinse off your face with a vitamin c face cleanser and use only 3 to 4 drops of serum on damp skin. Then, dab it using your fingertips and end your skincare routine with a nourishing moisturizer. Rinse off your face the next morning, and don’t forget to apply SPF when stepping out.
    Note: One should pay attention while applying Vitamin C range with other skincare ingredients. For instance, retinol or niacinamide never go well with vitamin C and thus should not be used together. 

  5. When to apply face serum?

    You can use face serum for your morning and night skincare regimen. They are made of concentrated active ingredients and can thus be used right after cleansing and toning but before moisturizing. 

  6. What is a face serum?

    A serum is a lightweight, concentrated product with an oil- or water-based formulation for easier absorption. It is enriched with several active ingredients that cure different skin conditions like fine lines or acne. A serum is not a moisturizer or a cream but a luxurious skincare product for skin that goes into the skin right after cleansing and toning but before moisturizing.

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